The King of streaming: We’re all living in a Netflix universe
By Kareem Gantt
With the coronavirus pandemic still gripping the world, the crisis has ironically given a new lease on life to the king of streaming — Netflix.
It seems as if Netflix was made for this moment, the time when everyone is encouraged to stay in their homes as much as possible to keep the coronavirus at bay.
There is little question now that the pandemic has temporarily transformed our way of life, and we’re all still just trying to make sense of it all. This is where Netflix has succeeded in being there to comfort us and provide us with an entertainment outlet to keep us from going off-the-walls with what comes with quarantine.
Weirdly, the coronavirus has given Netflix a new lease on life.
Just a few months ago, many of us were talking about the streaming giant’s apparent demise. Thanks to the newly-launched Disney+ commanding all of the attention and other networks launching streaming apps of their own, taking content that was usually reserved for Netflix along with them. It really looked like the Netflix empire was showing signs of cracking — until the coronavirus happened.
Netflix was now in a prime position to remind its army of subscribers why it was still important to keep their accounts. Before the coronavirus happened, many were openly questioning holding onto their Netflix subscriptions.
After all, Disney+ was bringing all of the nostalgic feels and content galore, with lower prices. I bet today, you won’t be able to find anyone who would willingly ditch their Netflix accounts, and the coronavirus pandemic has allowed users to check out, and binge shows that maybe, just maybe didn’t have much juice before the pandemic.
Take Trinkets, for example.
The show centered around a group of teenagers bonding over their habit of shoplifting seemed like one of those third-rated Netflix series that wouldn’t have gotten much air if it wasn’t for everyone being forced to stay at home.
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Now, it’s one of the hottest shows on the streaming service, and many (including me) are looking forward to seeing what happens to Elodie, Moe, and Tabitha in the final season.
Another example is All American, the CW high school sports drama that has seemingly been trending in the top 10 for weeks.
Before the pandemic, a very little outside of the CW universe was heard about All American; now, this series has gotten a lot of buzzes and could give the CW a much-needed boost in ratings.
So in a preternatural way, Netflix has reminded all of us just how important the streaming service has become in our lives and why it’s still the king of the streaming world. After the coronavirus pandemic subsides, I don’t think that’s going to change.
Sure, Disney+ is always adding subscriptions, and HBO Max is aiming to take on the king in May. However, Netflix has proven itself as an essential service, and we’re all living in a Netflix universe, whether we like it or not.
For more information about COVID-19, visit the CDC’s website or the website for your state’s Department of Health.